At Boka, we believe your mouth matters.

Everyone should love their smile — after all, a healthy mouth is a gateway to a healthier you. Every day, researchers are finding more links between oral health, inflammation and diseases that affect the whole body. A few simple changes in your routine may just help prevent pain and disease. We’re here to make brushing up your oral care routine easy and fun.

Young man brushing his teeth in a well-lit bathroom.

Taking care of your mouth is simple.

You just need to brush for two minutes twice a day and floss every day.

Our mission is to cut through the confusion and reveal how simple oral health care can really be.

Boka toothbrushes, floss and toothpaste sitting on a bathroom counter.

Our Design Philosophy

We believe in going back to the basics. You won’t find unnecessary gimmicks here. Our toothbrushes, floss, and toothpaste are made with high-quality materials that are proven to deliver a comfortable, effective cleaning at a price point almost anyone can afford.

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Little girl holding a Boka Kids’ toothbrush and smiling.

Dentists Are a Mouth’s Best Friend


Are you a dentist looking to empower your patients to take better care of their teeth? We’d love to work with you.

Partner With Us

For every Boka brush purchased, we donate a toothbrush to those in need through our nonprofit partner Surge.

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Our Team

We’re a group of people passionate about unlocking the tools for a happy mouth and healthier you. We believe in simplicity, affordability and fun.

James Hagen

Co-Founder, CEO

Amanda Zweerink

Co-Founder, CMO

Eric Frost

Co-Founder, CCO

Dana Bedessem

Alex Register

Ashleigh Penrod

Katie Meehan

William Fendler

Ready to try Boka?